Quaker Oats announced that the company will be retiring the brand’s name and image of “Aunt Jemima,” a Black woman originally dressed as a minstrel character. The decision comes amid ongoing protests over racial equality, with the companies behind Uncle Ben’s rice and Mrs. Butterworth announcing they will also reevaluate their branding.
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Aunt Jemima Brand To Change Name, Logo Based On 'Racial Stereotype’ | NBC Nightly News